Where Einstein Meets Edison

A Shiny Orb On The Internet

A Shiny Orb On The Internet

Jul 8, 2010

“Social commerce” is the idea that the Internet provides a marketplace at the intersection of commercial activity and virtual interactions for marketing goods and services. In this vein, Andrew T. Stephen of INSEAD and Olivier Toubia of the Columbia University  Graduate School of Business offer further insights into what exactly “social commerce”...

Thoughts On Equity Splits

Thoughts On Equity Splits

Jun 23, 2010

Equity split between founding partners has been recently described by Noam Wasserman of Harvard Business School and Thomas Hellmann of the Sauder School of Business as ‘The First Deal’.[1]  Indeed, splitting equity can be an unpleasant process and source of discord within founding teams. In light of important research done by Wasserman and Hellmann...